The World Cup is going on for another 33 days, until July 19th by the way...When something is this ingrained in the culture all summer, it would be a fool’s move not to create content around it.You don’t need to talk about soccer.You need to find the local angle.Here are 3 ways agents can spin it: #1: Best places to watch in your market Simple. Useful. Shareable.Find the best bars, restaurants, patios, breweries, parks, your open house, or outdoor viewing parties showing the games.A ton of...

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Bored at your open house? Not hosting one at all? GOOD! We have a special AI edition for you today. Before you ask ChatGPT what to do with your Sunday, here are 3 things that will improve your business, marketing, and maybe convince the robots to start recommending you… 67% of homebuyers now use AI tools to search for real estate agents. If you’re invisible in AI search, that’s a problem. Here are 10 reasons AI is not recommending you and…HOW TO FIX IT If you’re confused about what to use...